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Recent
Projects

In my recent work, I’ve consulted across multiple levels of web development projects—from initial brand strategy and UX planning to hands-on design, content creation, and SEO implementation. I’ve collaborated with small businesses, nonprofits, and ranch operations to craft websites that not only look sharp but function intuitively and serve clear goals. My work has ranged from building full sites in platforms like Wordpress, Wix and Squarespace to helping refine messaging, improve user flows, and integrate social media or e-commerce tools. I’m currently open to new opportunities and excited to support teams or clients looking to build or elevate their digital presence. In a world flooded with AI-generated content, Design is a huge point of differentiation.  I bring intentional, human-centered design that cuts through the noise and creates lasting impact. As a seasoned web designer, I specialize in modern SEO and AI Optimization (AIO) to create websites that rank high and engage effectively. By optimizing for Large Language Models (LLMs), I ensure your site is easily crawlable by advanced AI tools, delivering seamless visibility. My forward-thinking approach prepares your digital presence for innovations like ChatGPT’s web browser and direct search, driving results in an AI-powered world.

The Walker Outfitting Company

Full scope consultation and website development of 5,000 acre Ranch located in Paonia, Colorado, in the Gunnison National Forest and nestled beneath Electric Mountain at 8,100 feet, the Ranch offers easy access to outdoor adventures on the Grand Mesa, the world’s largest and tallest flat-top mountain. Hubbard Creek flows through the property, enhancing the picturesque landscape, with moderate terrain featuring varried elevation and excellent accessibility due to its history as a working livestock ranch.

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Crystal Springs Ranch and Saddlery

Located in Carbondale, CO, privately owned and well-managed Equestrian Center located in the heart of the Roaring Fork Valley, on the Western Slope of Colorado. Crystal Springs Ranch provides everything necessary for the well-being and success of horses, owners, riders, and students in a beautiful rural and peaceful horse ranch setting.

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G2 Gloves Jackson Hole

G2 Gloves, where style and functionality come together, providing you with the perfect pair of gloves for your outdoor adventures. G2 believes that gloves are more than just an accessory - they are a vital part of your outdoor experience. 

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©2025 by Jake Layton

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